Cookie Policy
Last updated: March 2026
What are cookies?
Cookies are small text files stored on your device when you visit a website. They help the website remember information about your visit — like your preferences and which pages you viewed.
What cookies we use
| Cookie name | Set by | Purpose | Duration | Type |
|---|---|---|---|---|
| cookie_consent | PikWize | Stores your cookie consent choice so the banner isn't shown on every visit. | 1 year | Essential |
| _ga, _ga_* | Google Analytics 4 | Tracks pages visited, time on site, and device type. Used to improve the site. | 2 years | Analytics |
| _fbp | Meta Pixel | Used by Facebook/Instagram to show you relevant ads and measure ad effectiveness. | 90 days | Advertising |
| _gcl_au | Google Ads | Used by Google to track ad conversions and show relevant ads. | 90 days | Advertising |
Essential cookies
The cookie_consent cookie is strictly necessary — it prevents the consent banner from appearing on every single page you visit. It does not track you. We set this regardless of your consent choice.
Analytics cookies
We use Google Analytics 4 to understand how people use the site — which pages are popular, how long people stay, and what devices they use. This data is aggregated and anonymous. We use it to make the site better.
These cookies are only set if you accept cookies via the consent banner.
Advertising cookies
We use Meta Pixel and Google Ads cookies to measure the effectiveness of our advertising and to show you relevant ads on Facebook, Instagram, and Google. These cookies only activate if you accept cookies via the consent banner.
If you decline cookies, you may still see ads — they just won't be personalised based on your visit to PikWize.
How to control cookies
You have three ways to control cookies:
- Cookie banner — when you first visit the site, you can accept or decline non-essential cookies. Your choice is saved for 1 year.
- Browser settings — all modern browsers let you block or delete cookies. See your browser's help documentation for instructions.
- Opt-out tools:
Questions?
Email us at contact@pikwize.com.